Performance intelligence
Social media analytics
Connect social media performance to the content decisions that should follow it.
The operational context
Results lose their value when they sit in a report disconnected from the content, channel, and decisions that produced them. More metrics alone do not tell a team what to do next.
How Markish handles it
Markish presents performance as part of the operating cycle. Teams can consider account and content performance, compare what happened, and carry relevant learning into the next planning decision.
Workflow
How the work connects
- 01Publish
- 02Measure
- 03Compare
- 04Learn
- 05Plan again
Core capabilities
Keep the work connected.
- Performance visibility over time
- Content and account performance context
- Post comparison and pattern discussions
- A connection from results to the next planning cycle
Who it is useful for
Teams that want performance reporting to influence future content decisions rather than remain a separate reporting task.
See the operating picture more clearly.